PUMA x Squishmallows Collection – Limited Edition Sneakers & Apparel
We partnered with PUMA to bring your favorite plush friends to life on iconic streetwear. These limited-edition Suede Classic sneakers feature embroidered Squishmallows characters on premium suede uppers, celebrating over 60 collectible characters from our squad.
Each pair arrives with custom insoles showcasing signature Squishmallows artwork and a co-branded hangtag. The plush terry lining mirrors the ultra-soft texture our collectors love, while PUMA's legendary cushioning delivers all-day comfort for fans of all ages.
Collaboration highlights
About the PUMA x Squishmallows Collaboration
We teamed up with PUMA to create a collection that celebrates both brands’ commitment to comfort, self-expression, and playful design. This collaboration transforms beloved Squishmallows characters into wearable art across PUMA’s most iconic silhouettes.
Every piece in the collection honors the unique personalities from our squad of over 60 characters. From Cameron the Cat to Wendy the Frog, we selected fan-favorite designs that translate beautifully into streetwear graphics and embroidery. PUMA’s athletic heritage meets our signature ultra-soft aesthetic in apparel and footwear that feels as good as it looks.
Sizing & Fit Guide
Sneaker Sizing
The PUMA x Squishmallows Suede Classic runs true to standard PUMA sizing. We recommend ordering your typical sneaker size for the best fit. The plush terry lining adds minimal bulk while providing extra comfort around the ankle and midfoot.
Youth sizes range from 3.5Y to 7Y, and adult unisex sizing starts at US Men’s 4 (Women’s 5.5) through Men’s 13. If you’re between sizes, we suggest sizing up for a roomier fit, especially if you plan to wear thicker socks with your Squishmallows sneakers.
Care Instructions & Materials
Sneaker Care
To maintain the premium suede finish on your PUMA x Squishmallows sneakers, we recommend using a suede brush for regular cleaning and a protective spray before first wear. Spot clean embroidered details with a damp cloth and allow shoes to air dry away from direct heat.
The plush terry lining can be freshened with sneaker-specific deodorizing spray. Avoid machine washing, as it may damage the embroidery and suede materials. Store your sneakers in the original box or a cool, dry place to preserve the collaboration details.
More PUMA x Squishmallows Styles
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Questions About the PUMA x Squishmallows Collection
The PUMA x Squishmallows collaboration showcases designs inspired by our squad of over 60 beloved characters. Different items throughout the collection feature various squad members, including fan favorites like Cam the Cat, Wendy the Frog, and Malcolm the Mushroom.
The sneakers rotate character embroidery by colorway, while the hoodie features an all-over print celebrating multiple squad members at once. We selected characters that translate beautifully into athletic and streetwear design while honoring the diversity of personalities in the Squishmallows universe.
Yes, this is a limited-edition collaboration with PUMA. We produced set quantities of each style, and once they sell out, we may not restock certain sizes or colorways.
The sneakers in particular have limited availability due to the intricate embroidery work on each pair. We recommend purchasing your preferred items soon if you're hoping to complete a collection or secure specific sizes. Some styles may be available through select PUMA retailers, but our official site offers the full range while inventory lasts.
We don't recommend machine washing the PUMA x Squishmallows Suede Classic sneakers, as it may damage the premium suede and embroidered details. Instead, use a suede brush for regular maintenance and spot clean with a damp cloth when needed.
For deeper cleaning, a suede-specific cleaner works best. Allow shoes to air dry naturally away from direct heat sources. The plush terry lining can be freshened with sneaker deodorizing spray between wears.
Yes! The PUMA x Squishmallows sneakers are available in youth sizing from 3.5Y through 7Y, plus full adult unisex sizing. The hoodie comes in sizes XS through XXL, which accommodates teens and adults.
The crossbody bag features an adjustable strap that works for a wide range of ages and body types. We designed this collaboration to celebrate fans across all age groups, from kids just discovering Squishmallows to adult collectors who've been with us since the beginning.
Absolutely! Every pair of PUMA x Squishmallows sneakers arrives in exclusive collaboration packaging featuring both brand logos and custom character artwork. The box design is collectible-quality and makes these sneakers perfect for gifting or display.
Inside, you'll find custom insoles with unique Squishmallows graphics that aren't available anywhere else, plus a co-branded hangtag. We wanted the unboxing experience to feel as special as the sneakers themselves.
We're thrilled by the response to this first collaboration and are exploring future releases with PUMA. Follow our official channels and sign up for our newsletter to be first to know about potential restocks or new collaboration drops.
We're always listening to our collector community, so your feedback on this initial release helps shape what we create next. If there's a specific squad member or product category you'd love to see in a future collaboration, let us know through our social media.
The entire collection coordinates beautifully! The sneakers pair perfectly with the hoodie for a full collaboration look, or mix them with your existing wardrobe for subtle squad representation. The pastel and bright color palette we used matches signature Squishmallows aesthetics.
For a collector-forward outfit, wear the sneakers and hoodie with jeans and carry the crossbody bag. For a more understated look, style just the sneakers with neutral clothing and let the embroidery be your statement piece. The unisex designs work across all personal styles and fashion preferences.