Squishmallows Bluey Collection – Official Plush Characters
Meet our 8-inch Bluey Squishmallow, the perfect size for cuddles, travel, and imaginative play. This officially licensed plush brings everyone's favorite Blue Heeler pup to life with our signature marshmallow-soft texture and huggable design.
Bluey's expressive embroidered face, iconic blue and tan coloring, and floppy ears capture her playful personality from the hit show. Whether your little one is recreating their favorite Bluey episodes or inventing new adventures, this Squishmallow is the ultimate companion for naptime, road trips, and everyday fun.
What makes our Bluey Squishmallows special
The Squishmallows Difference: Why Our Bluey Plush Stand Out
We’ve partnered with BBC Studios to create officially licensed Bluey Squishmallows that honor the characters families love while delivering our signature ultra-soft construction. Each plush in our collection goes through rigorous quality checks to ensure the embroidered details, color accuracy, and marshmallow-like squish meet our standards.
Our Bluey line is part of a growing family of over 200 Squishmallows characters spanning original designs and beloved licenses. We use a specialized spandex blend that creates our unmistakable texture—soft enough for newborns yet durable enough to withstand years of play, washing, and adventures. Every Squishmallow arrives with a collectible hangtag featuring character bios and official artwork, making them perfect for display or gifting.
Sizing Guide: Finding Your Perfect Bluey Squishmallow
Choosing the Right Size for Your Needs
Our 8-inch Bluey is our most portable option, fitting easily in backpacks, car seats, and little arms for on-the-go comfort. This size works beautifully for toddlers and preschoolers who want a travel buddy that won’t take up too much space during outings or overnight stays.
The 12-inch Bingo offers a middle-ground option with more surface area for cuddling while remaining manageable for kids to carry independently. We recommend this size for children ages 3-8 who want a plush that feels substantial without being overwhelming during active play.
Care Instructions: Keeping Your Bluey Squishmallows Fresh
We’ve engineered our Squishmallows Bluey collection for easy maintenance so your plush stays soft and clean through countless adventures. Machine wash your Squishmallow on a gentle or delicate cycle using cold water and mild detergent—avoid bleach or fabric softeners that can damage the spandex fibers.
After washing, air dry your Squishmallow completely by laying it flat or hanging it in a well-ventilated area. We don’t recommend machine drying as high heat can affect the plush texture and embroidered details. For spot cleaning between washes, use a damp cloth with gentle soap to address small stains or spills.
More Squishmallows Characters Your Family Will Love
Rated 4.8 by verified buyers
Questions About Our Squishmallows Bluey Collection
We currently offer Bluey, Bingo, Bandit, and Chilli as core characters in our Squishmallows Bluey lineup, with additional friends and family members like Muffin and Snickers available in select sizes. Our Bluey series is part of our licensed character catalog, which joins over 200 Squishmallows designs including original creations and other popular franchises.
We regularly introduce new Bluey characters and seasonal designs based on fan requests and show developments. Check our collections page frequently to discover the latest additions to the Heeler family squad.
Our Squishmallows Bluey collection is suitable for ages 0 and up, thanks to embroidered features that eliminate choking hazards from plastic components. The 8-inch size works beautifully for toddlers and preschoolers, while our 12-inch and 16-inch options appeal to older children, tweens, and adult collectors.
All sizes use non-toxic materials that meet or exceed safety standards for children's products. The ultra-soft construction makes them gentle enough for infants while remaining durable for active play from older kids.
Yes, all our Bluey Squishmallows are machine washable for easy care. We recommend washing on a gentle cycle with cold water and mild detergent, then air drying completely by laying flat or hanging in a well-ventilated space.
Avoid using bleach, fabric softeners, or machine drying as these can damage the spandex material and embroidered details. With proper care, your Squishmallows will maintain their signature softness through countless washes and years of adventures.
Our 8-inch Bluey is the ideal travel companion, fitting easily in backpacks, diaper bags, and car seat compartments without taking up too much space. This size offers the perfect balance of portability and cuddliness for road trips, flights, and overnight stays.
The 12-inch Bingo can also work for travel if you have room in your bag and want a more substantial comfort item. The 16-inch Bandit is best suited for home use, bedtime, or as a pillow during long car rides rather than portable carry-everywhere purposes.
Yes, our Squishmallows Bluey collection is officially licensed by BBC Studios, ensuring authentic character designs that match the beloved animated series. Each plush includes a collectible hangtag with official Bluey artwork and character information.
We partner directly with license holders to create high-quality products that honor the characters families love while delivering our signature ultra-soft Squishmallows construction. Every detail from colors to embroidery is approved to maintain show accuracy.
While individual Bluey Squishmallows are sold separately, we occasionally feature curated bundles during holiday seasons or special promotions. You can create your own custom Heeler family set by adding multiple characters to your cart and enjoying our collection pricing.
Many collectors start with Bluey and Bingo together since they're the show's main characters, then add Bandit, Chilli, and friends over time. Building your collection gradually also spreads the fun across birthdays, holidays, and special occasions throughout the year.
Squishmallows feature a unique spandex and polyester construction that creates our signature marshmallow-soft texture—distinctly different from traditional plush toys. The spandex outer shell provides stretch and squishability while maintaining its shape, and our specialized polyester filling offers cloud-like softness without beading or clumping.
This proprietary material combination makes Squishmallows exceptionally huggable and durable. The embroidered features rather than plastic components enhance safety, and the machine-washable construction provides practical benefits for families. Our 200-plus character catalog across multiple licenses and original designs gives collectors endless options to express their interests and build unique squads.